Manuel Lepe and Vallarta Art

It is not often that Europe cedes a spot among the masters to someone other than their own, but Manuel Lepe led his life by being an exception. The Puerto Vallarta native, born in 1936, became famous by recreating what he knew best—his surroundings—in a style sometimes referred to as Vallarta Art but internationally known as Naļf.

Naļf art, though childlike upon first impression, is anything but. It is characterized by the use of strong color, pattern and simplicity, often with busy landscapes of daily life and flat imagery. Lepe's ingenuous village scenes and spirited characters reflect both his milieu and his inner spark; although he never received formal training, he put this style on the map and brought international fame to his hometown through his work. In fact, UNICEF, Mexicana Airlines and the Mexico Tourism Board have used Lepe's paintings in promotional efforts.

Lepe, the only Mexican artist registered in the French Directory of Naļf Art, was named Mexico's National Painter in 1979 by the country's president at the time, Luis Echeverrķa Įlvarez. Some of his pieces have graced the walls of notables such as the Queen of England and former U.S. President Ronald Reagan. He passed away in 1984, though his legacy and spirit live on; Puerto Vallarta celebrates Manuel Lepe Day each year on April 17, the day he was born. His art continues to inspire artists and souls of all walks of life.